Ravens ‘Purple Rising’ uniforms, explained: What to know about Baltimore’s new alternate helmets, jerseys

Purple is an incredibly prominent component of the Ravens’ color scheme, but it has never been the main color of a Baltimore helmet — until now. 

The Ravens take on the Bengals on “Thursday Night Football” in Week 10, and it’s going to be a never-before-seen look for John Harbaugh’s team. For the first time in franchise history, Baltimore will be sporting purple helmets as a part of their “Purple Rising” uniforms. 

The team revealed the design for the headgear in June of this offseason, giving fans a taste of what to expect at some point in the 2024 season. The time to debut the unique helmets has come, as the Ravens will be wearing the purple lids in its AFC North clash against the rival Bengals. 

The Kings of the North have new crowns. 😈 pic.twitter.com/TDPzwQeyN6

— Baltimore Ravens (@Ravens) June 18, 2024

Here is everything to know about the Ravens’ “Purple Rising” uniforms. 

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Ravens ‘Purple Rising’ uniforms, explained

The Ravens have an entirely new look to the uniforms for Thursday. Not only will Baltimore be sporting purple jerseys, which have been displayed before with their “Color Rush” uniforms, but the team will have matching purple helmets, completing the “Purple Rising” ensemble. 

The helmets featured a metallic purple paint and a purple visor to pair with gold stripes on the top of the helmet representing “talons” and a gold face mask, as well. The helmet also will sport one of the club’s alternate logos, which is a front-facing Raven. 

Oh the deeeeetailsssssss 😮‍💨 pic.twitter.com/xcbjo3Ka6x

— Baltimore Ravens (@Ravens) June 18, 2024

Add a little bit of ✨spice✨ pic.twitter.com/e1vKo8V2qo

— Baltimore Ravens (@Ravens) June 18, 2024

You Know What The Flock Going On💜💜 pic.twitter.com/V4S1oHrOAz

— zay flowers (@ZayFlowers) June 18, 2024

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“We pay attention to all of that feedback from the fans, to really try to land on something they’re going to love,” Ravens senior VP of marketing Brad Downs said on the team’s “The Lounge Podcast” in June. “I’ve been waiting for this day for a long time. We know our fans have clamored for it. They just like new stuff. But our uniforms have a nice traditional feel and we’ve had a lot of success in them. We don’t want to be that team that changes all the time. We like the tradition that we’ve built.

“We’ve thought about this for years. I think I had at least 14 options of helmets, and that doesn’t even include swapping decals, locals, stripes. We narrowed it down to two, and this is the direction that we went.”

Historically, the Ravens have always worn black helmets. While certain aspects of the helmets may have been altered here and there, including the logo, the color has remained the same. 

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While it only will be for one game in 2024, there is a chance that the “Purple Rising” uniforms are added to the Baltimore jersey rotation in the future.